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Home›York Antwerp Rules›New York retains first place in BCW rating of cities most related to sport

New York retains first place in BCW rating of cities most related to sport

By Thomas Heikkinen
February 5, 2021
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New York retained first place within the rating of cities most related to sport, with Barcelona in fourth being the one newcomer within the high 5.

The 2021 rating of sports activities cities, established by Burson Cohn & Wolfe Sports activities (BCW Sports activities), takes under consideration each an evaluation of the digital footprint of cities and a survey of officers of the Worldwide Federation (IF) and members sports activities media.

New York is first and London second, as was the case with the 2020 rating.

Los Angeles went from fourth to 3rd, Barcelona, ​​fourth, was ranked seventh in 2020 and Paris – third in 2020 – now ranks fifth.

Tokyo, host metropolis of the following Olympic and Paralympic Summer time Video games, is ninth, and Rio de Janeiro, which hosted the 2016 Video games, is in twenty seventh place.

“In a yr of postponement, reprogramming, relocation and modifications for sporting occasions, it’s extra attention-grabbing than ever to learn the way cities are related to sport,” stated BCW Sports activities chief govt Lars Haue. -Pedersen.

Naomi Osaka won a second US Open title in New York this year © Getty Images
Naomi Osaka received a second US Open title in New York this yr © Getty Pictures

“The group of occasions turned unsure, tourism was banned and cities may not profit from the diploma of worldwide publicity linked to the group of occasions.

“In consequence, cities have been compelled to make completely different strategic decisions on the subject of sport.

“This yr’s outcomes verify the tendencies we’ve got seen for a while in sports activities and cities.

“Cities whose picture is basically related to sport host main worldwide sporting occasions or are residence to famend skilled sports activities groups that promote the town’s identify week after week – as within the case of New York.

“Sport has a strong skill to draw, have interaction and transfer folks, and thru an built-in, audience-centered method, sporting occasions {and professional} groups can turn into glorious autos for selling a metropolis to. internationally and create an financial influence.

New York hosted a crowd-free US Open tennis Grand Slam in 2020, whereas the Winged Foot Golf Membership in New York state was the setting for the US Open in males’s golf.

Australia has been broadly praised for the best way it has dealt with the pandemic and pursued a zero COVID technique, which has seen occasions throughout the nation in comparatively full stadiums in current months.

The Australian Open – set to begin on Monday, February 8 – is about to turn into probably the most prestigious of them, and the success of internet hosting sporting occasions in Australia in 2020 has been credited with the nation’s three cities featured in classification. – Sydney, Melbourne and Gold Coast – all mountain climbing.

Three of the top five cities, including Paris, have hosted or will host the Olympic Games within 10 years from 2021 © Getty Images
Three of the highest 5 cities, together with Paris, have hosted or will host the Olympic Video games inside 10 years from 2021 © Getty Pictures

Milan is the tallest climber, dropping from unranked in 2020 to fifteenth.

The Italian metropolis, together with Cortina d’Ampezzo, is predicted to host the Olympic and Paralympic Winter Video games in 2026.

There are two US cities within the high three, however seven of the highest ten are European cities.

The rating incorporates 50 cities, however the three lowest-ranked cities might be eliminated subsequent yr and changed with unlisted cities named by survey respondents.

Birmingham in Britain – host of the 2022 Commonwealth Video games – Jeddah and Abu Dhabi might be new on subsequent yr’s sweep, changing Cape City, Oslo and Minsk.

Minsk has been disadvantaged of main occasions, together with ice hockey and the trendy pentathlon world championships, over the previous month, as protests proceed in opposition to Belarusian dictator Alexander Lukashenko.

A quantitative evaluation of the digital footprint of the affiliation between sport and a metropolis is chargeable for 50 p.c of the rating, with survey responses from IF officers and members of the sports activities media every accounting for 25 p.c.

The complete listing could be seen right here.



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